Vic Smith

Chief Executive Officer
JV Smith Companies

Vic Smith is CEO of JV Smith Companies, a diverse group of operations with farming, cooling and distribution facilities and shipping capacities in Arizona, California, Colorado and Baja, Mexico. Skyview Cooling was the companies’ first operation, formed in 1970 as a cooling company in Colorado and New Mexico. By 1977, it had expanded to Yuma, and then in 1982 it began operations in northern Mexico. Today, JV Smith Companies farm several commodities including romaine, iceberg lettuce, spinach, celery, mixed leaf and organic spring mix, carrots, and green onions.

Mr. Smith studied economics and business law at the University of Colorado from 1970-1974. He went on to study finance at Arizona State University in 1975. Since 1991, he has overseen all the companies’ farming, packing and cooling operations, including over 30,000 acres of vegetable production annually. Mr. Smith is currently on the board of directors of Western Growers Association and Center for Produce Safety. He is also a member and previously served on the boards of both United Fresh Produce Association and Produce Marketing Association.