After 30 years in the fresh produce business, Walter Vasquez, Sr., realized that a tremendous need existed in South Florida, and together with his sons Walter Jr. and Jorge, opened Freedom Fresh in 2001. Together with a great team of employees, the Vasquez family has established Freedom Fresh as the premier fresh produce distributor in South Florida that has all the infrastructure of a national company, while maintaining the entrepreneurial spirit necessary to respond quickly to local needs. The commitment and dedication of the Freedom Fresh team to quality and customer service are the principals we were founded on and what set us apart. This guiding value is what makes Freedom Fresh “Masters of Quality Produce.”